Retail Marketing & Branding Consultants
Utilizing a strategic focus to drive retail traffic and product mix, increasing your sales and profits
We are a well-respected marketing consulting company with a successful track record of positioning retail businesses, developing marketing programs, identifying limited time offers, and establishing focused communication plans that generate high returns on investment for retail operators. We bring extensive retail marketing experience in spas, salons, wine and liquor, to name a few. We have produced results for international, domestic, regional and local brands, both company owned and franchise organizations.
Engaging targeted consumers to make a visit now
We will focus your budget to do a few things really well. We will help you establish a dialogue with your targeted consumers that live or work convenient to your locations in order to get your desired message across and make an impression that lasts.
Working with “operators” and executing ideas at the store level
All ideas, no matter how big or small they are, must be able to be executed throughout all aspects of the retail operation, including at the hourly employee level. We take full responsibility to execute all of our programs all the way to the store level.
Balancing customer counts, margin and value of client to building your business
We understand retail financials. Great marketing ideas must not just drive traffic and sales, but must do so profitably. All of our programs are developed to optimize the bottom line while driving customers through the doors. Product mix management, in-store merchandising and employee communication with customers are designed to turn visitors into profitable spenders.
Driving trade-area driven businesses
We don’t offer “canned” strategies – but we do employ a proven methodology that has generated a track record of successes for many trade-area driven businesses (retailers, restaurants, dental practices, spas, salons, etc.), and the results speak for themselves. Your retail brand, like many many National Retail Federation brands, will be uniquely positioned in the marketplace to allow you to effectively compete in today’s highly competitive market.
Offering a full range of services… complete or a la carte
In developing an effective retail marketing plan for your brand and then seeing it successfully implemented, Ellish Marketing Group can offer a complete range of services and solutions. The services that are eventually used by you will depend on the strategy agreed upon. Ellish Marketing Group has the expertise, experience and a track record of successes in all of the key marketing areas needed to succeed as a retail brand. Warren Ellish can also serve as a dedicated member of your management team (as an outsourced CMO) and lead your brand’s strategic direction and marketing team if applicable.