Nelson Marchioli, Former CEO, Denny’s

“Warren is a leader with a focus on sales and profits. I worked closely with Warren at Burger King in the late 80’s when he was in Marketing with responsibility for the Breakfast Daypart. I hired Warren/EMG in 2001, when I became the Denny’s CEO. I needed someone I could trust and deliver results. He led as consultant/business partner for brand positioning work, menu optimization/simplification and menu design. As part of this project EMG developed new traffic-generating products and the consumer research to validate the work. Warren has the leadership, the knowledge and the resources to deliver solutions that work. He knows how to help you make money.”

Nelson Marchioli, Former CEO, Denny’s